All Titles
Primal Edge publishes practical books on performing under pressure. Every title is built around the same underlying system: breath, body, attention, recovery. Different context, same spine.
A continuing line of practical books on composure and state under pressure. Each title takes a specific domain (sales, goaltending, and more to come) and applies the same toolkit to it.
Two titles available. More in 2026.
Performance / Goaltending
Calm from the Crease
A practical system for training the nervous system before, during, and after the game. Breathwork, micro-mobility, and in-game resets drawn from sports science and somatic practice.
Performance / Sales
Calm in the Sale
State shapes every outcome: the meeting, the call, the close. This book puts the tools in your hands and teaches you to use them in the room, not just after it.
In progress.
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Bulk pricing and coach editions available on request. Useful for hockey programs, sales organizations, and training groups that want to put the same tools in every hand.
coaches@primaledgepublishing.com